Professional Development Webinar

BEST OF PROMOTIONS EAST 2012

The highest rated sessions from this year's education program are making a comeback as online webinars!

 

"20 Low Cost Marketing Ideas To Build Your Business Now"

 

presented by Mark Graham 

 

About the Session:  Today's marketing climate presents many hurdles and opportunities for promotional products distributors.  Current buyers are consulting different channels to do research and make purchasing decisions than they were 10 years ago.  This is bad news for distributors that exclusively employ traditional marketing methods.  The good news is that the marketing tools to differentiate yourself and appeal to the modern buyer have never been more accessible and economical.  This session will explore 20 innovative marketing ideas that can be implemented with relative ease at minimal or no cost.

 

About the Speaker:  Mark Graham is the founder of RIGHTSLEEVE.COM, one the industry's leading web based promotional products distributors.  Mark's online marketing strategy has allowed RIGHTSLEEVE to scale, enhance margins as well as provide a point of differentiation withon a crowded and mature industry.

 

RIGHTSLEEVE is a national winner of the Dell Small Business Excellence Award, an honor presented to businesses that use technology in innovative ways to enhance customer experience and company growth.  In 2011, Mark was named Distributor Entreprenuer of the Year by Counselor Magazine.  In the same year, he was named to ASI's Hot List and PPAI's Rising Stars.

 

Mark has been featured in several major media publications on his approach to technology and social media, including PPB, Counselor, Stitches and Advantages.  Mark has presented multiple times on web marketing and social media best practices to promotional industry professionals across North America, including at PPAI Expo, ASI Chicago, ASI San Diego, PROMOTIONS EAST, PPPC, MAPPA, SPPA, Partnering Group, North American Leadership COnference and the ASI Power Summit.